In this video, Matthieu Eveleens takes you inside the place where our plants truly come to life: the HOKO Breeding nursery. This is where our newest selections bloom – and where we make the decisions that shape the future of your greenhouse or shop floor.
But this isn’t just any greenhouse. It’s where genetics, market knowledge and breeder’s instinct come together. Where we assess varieties for strength, bloom shape, leaf colour, disease resistance – and that elusive little spark. Only the plants that tick all the boxes make it to the next level.
Each round of selection brings us closer to the hydrangeas of the future. And the best part? You get to take a sneak peek.
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