HOKO Breeding is the breeder behind exceptional hydrangeas – known for their strength, vibrant colour and staying power. Born from the combined expertise of Horteve Breeding and Kolster, HOKO Breeding brings together over 70 years of solid plant-breeding know-how. A fusion of strong genetics and grounded craftsmanship.

What sets our varieties apart is their firmness. As the breeders behind the renowned Magical Hydrangea collection, we’re proud of our reputation—and we intend to keep it that way. In our assortment, support sticks have become a thing of the past. Our stems stand tall on their own, confidently holding up blooms season after season.

And those colours and shapes... they speak for themselves.
Discover how the hydrangea creators bring lasting colour to your assortment—and to the world.

Let’s colour the horizon.

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Our winners

Supply chain

Collaboration is in our DNA

Together with our agents, young plant growers and cutting suppliers, we form a close-knit chain. A global network that ensures consistent cutting supply, uniform quality, and reliable, streamlined logistics.
So you can focus on what truly matters: growing strong, distinctive hydrangeas.

More about the supply chain
Supply chain HOKO Breeding

Breeding process

Crossing, selecting, testing. It may sound simple, but every new HOKO Breeding variety is the result of years of dedication.

It all starts with our extensive gene bank, full of unique traits. We keep precise records and stay closely attuned to market demands. Then come the field trials and greenhouse tests. Only the seedlings that branch well without growth regulators, show strong disease resistance, and stand out in colour and longevity make it through.

It takes patience, hope and genuine care. Often, it takes four years before a cross proves itself. But the result is something special: reliable varieties that let you grow with confidence and set your range apart.

Our focus: growing as naturally as possible

At HOKO Breeding, only the crosses that truly add up make the cut.
Hydrangeas with strong, self-supporting stems, high natural disease resistance and reliable blooming. In developing new varieties, we consider different climate zones and growing conditions around the world.

Our goal is to make hydrangea cultivation as appealing as possible — with less chemistry, less labour and more certainty.

HOKO Breeding and Flowertrials

See them in full bloom at the FlowerTrials each year

Curious to see our hydrangeas at their peak? Every year during the FlowerTrials, we showcase our assortment live at Kolster in Boskoop. It’s the perfect moment to experience our latest selections and trusted brands up close.

More about Flowertrials
HOKO Breeding and Flowertrials

Explore our assortment

From trusted classics to groundbreaking newcomers.
Discover the HOKO assortment.

Check out our assortment